Senior Director, Digital CRM lead

February 6, 2024
New York, NY
Job Type


Role SummaryThe Senior Director of Customer Relationship Management is a pivotal role within the Marketing Technology and Services organization.  In partnership with the Chief Marketing Office (CMO), the CRM (Customer Relationship Management) Lead is responsible for the full technical product lifecycle of solutions developed within the CRM and Direct Marketing domain.As CRM Lead, you will play a pivotal role in driving the technical strategy, development, and implementation of CRM solutions. You will be responsible for leading a team of technical experts, collaborating with cross-functional teams, and ensuring the successful delivery of CRM products that enhance customer experience and drive business growth.This individual must be a dynamic leader who can seamlessly blend technical expertise and experience with strategic vision, collaborating across functions to deliver innovative products that elevate our customer’s user experiences to industry leading standards.   We must re-write the standards.The role will drive the transformation of our new commercial model by enabling the implementation of new marketing technology, processes, and platforms and through the optimization of existing solutions. This new role will operate in new territory with yet to be defined ways of working and it will help create a new product model that harmonizes the collective efforts of Digital counterpart roles in the new Chief Marketing Operations department.  The CRM Delivery Lead must be capable of navigating through uncertainty and giving structure, vision and guidance to the team they lead.How You Will Achieve ItStrategic Vision:Develop and communicate a clear technical vision for CRM products aligned with the overall business/CMO strategy.Leverage CRM technology solutions to enhance customer engagement, acquisition, satisfaction, and retention.Innovation and Technology Adoption:Foster a culture/environment of safety for innovation within the technical team, encouraging the exploration and adoption of cutting-edge technologies in the CRM space.Customer-Centric Product Development:Champion the voice of the customer in product development, ensuring that technical solutions meet and exceed customer expectations.  Collaborate closely with CMO product managers and user experience designers to deliver intuitive and impactful CRM features.Agile and adaptable Leadership:Different situations demand a wide range of leadership styles.  This role calls for someone with the necessary intuition and experience to apply the right style of leadership to specific situations, as needed. Stakeholder Engagement:Engage with stakeholders to understand their needs and pain points. Collaborate with external partners, vendors, and industry experts to enhance our capabilities.  Understand the importance of high quality relationships within and outside of Pfizer in the course of achieving our stated aims.QualificationsMust-HaveBachelor's Degree15+ years’ experienceAbility to assimilate new technologies and concepts as needed.  CRM technical skills a distinct advantage.  Must be able to grasp the right level of technical skills required to make key tactical decisions for the group, if required.Demonstrated progressive experience successfully designing, delivering and maintaining Information Technology business solutions for mid to large-scale organizations across multiple hardware and software platformsProven ability to manage to financial goals, both in own area, and in support of a larger entity.Ability to lead in a complex, matrix environment with indirect resources geographically distributed.Excellent interpersonal and communication skills with the ability to build relationships, influence outcomes, and to deliver effective presentations to a variety of audiencesStrong people management experienceShould possess strategic thinking skills to align actions with long-term goals, anticipate future trends, and make decisions that contribute to the overall success of the organizationNice-to-HaveMaster's degreeProven progressive experience as an Information Technology professional, preferably in a pharmaceutical industryCandidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.PHYSICAL/MENTAL REQUIREMENTSPrimarily computer-based work.  This role will be demanding and will require self-regulation of workload and effective time management to be successful. NON-STANDARD WORK SCHEDULE, TRAVEL OR ENVIRONMENT REQUIREMENTS Travel will be required as part of this role.  Expectations around travel will vary but candidates must be capable of travel within the region, to other regions, and to Pfizer World Headquarters. Pfizer Digital is a 7x24x365 function.  This role may require physical or virtual participation on a weekend, holiday, or after normal business hours.  Flexibility is desired as needed.Last Date to Apply for Job: 2/16/2024The annual base salary for this position ranges from $191,300.00 to $318,800.00. In addition, this position is eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 22.5% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site – U.S. Benefits | ( Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.Relocation assistance may be available based on business needs and/or eligibility.Sunshine ActPfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations.  These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure.  Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act.  Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government.  If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.EEO& Employment EligibilityPfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status.  Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA.  Pfizer is an E-Verify employer.Information & Business Tech#LI-PFESummaryLocation: United States - New York - New York City; Global Any Pfizer SiteType: Full time

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